You need a business plan to help you prioritize.

It provides direction for every decision you make going forward in your journey to building an online business.

Your business plan is going to be your roadmap.

A roadmap for decision making, idea creation, helping to identify gaps and test those ideas.

chalk board respresentation of all the elements that are included in a business plan.

It’ll spell out what your goals are and how you’re going to attain those goals.

What if I’m brand new? (where do I start)

You’re going to start with affiliate marketing.

If you’re brand new to online business, then I will humbly recommend you begin your journey using the…


Are you familiar with Jay Abraham? Yes… No…

Let me give you a quick one-liner on who he is and why what he teaches is so valuable.

This quote says it best:

“He’s the one who taught me to fall in love with my customers, not my products and services.” — Tony Robbins

Abraham says, be passionate about your clients and be focused on the impact your company is making in their lives.

That’s it.

Jay Abraham will make you “think differently”.

After digging into these 3 pillars of revenue, I had a desire to devour everything he offers as…


There are clearly more than 10 quotes that have changed people’s lives coming from Robert Kiyosaki.

This one is my favorite.

A picture of Robert Kiyosaki with a quote saying Financial freedom is a mental, emotional and educational process.

I read the book Rich Dad Poor Dad years ago but didn’t get anything from it because back then, I wasn’t ready for it.

I wasn’t in a mindset that would allow me to internalize it.

To understand it.

You can see the most timeless lessons I learn from reading the book here.

Below is a list of the top 10 Rich Dad Poor Dad quotes from Robert Kiyosaki.

“Unconscious behavior that was downloaded from rich families into kids. That’s why the rich stay rich. Even if those kids aren’t super smart, they’ll still make…


Robert Kiyosaki grew up with 2 dads. One was his real father (poor) and the other was his best friend’s father (rich).

He grew up with 2 different mental pictures of what money was.

Below I’d like to take you through some timeless lessons that I learned from the book and vibe with.

These lessons also helped Kiyosaki build wealth, master his relationship with money and retire comfortably.

#1. Surround yourself with people smarter than you.

Or I’d like to say, surround yourself with people that are where and who you’d like to be.

I have several mentors. …


As a working mom of 2 and a military wife, I need to get creative when life shows up.

Have you ever heard that saying, “when it rains, it pours”?

Is that something you’ve said when you feel like everything is falling apart financially?

Or…

“Money doesn’t grow on tree’s”. All these beliefs stem from your childhood.

It’s how you were raised and sadly it’s common.

My hope is to help you change with some deep rewiring and change those thoughts into something more proactive.

Remove those limitations.

Do We Attach Fear To Money?

I get it.

Money can be complicated to talk about.

I found…


That’s a myth.

The money isn’t in the list.

The money is in the relationship you have with your list. That’s the real asset.

A hand sending out emails with hearts to convey building a relationship with your email list.

Building a list should really be your #1 priority.

To build an email list, you must lay out some foundational ground rules and set-up.

You can’t “create” an email list but you can create how you are going to build and nurture it.

Building An Email List From Scratch

Now that’s it’s super clear that the money in is the relationship with the people on your list (or soon to be), you’ll next need to know who you want to do business…


Honesty. Consistency. Being persistent.

These 3 traits are definitely needed on a mental level. Get your mind right is foundational.

On a marketing and actionable level, it’s a different ball game.

There are many ways to sell products using the affiliate model.

First things first.

Keyboard behind the title making sense of Affiliate Marketing

You need to get your own sales funnel traffic ready.

What’s traffic ready?

Branding YOU and Congruency

Well, if you chose the right affiliate program, you’ll have access to compelling creatives and promotional marketing materials to use.

I talk more about the 5 things you need to know before partnering with any affiliate program here.

So, if you are…


What is the beauty of the high leverage, high ticket affiliate model?

The beauty is, that you don’t have to create any of the information for the product, the support, hiring anyone and you can leverage your backend profit with just “1 click”.

What do I mean by 1 click?

Quick breakdown:

👉 1 click, which is coming from a wonderful human being, happens from a, for example, Facebook story ad.

👉 That human being then clicks that link from your ad (the 1 click) and is then taken to your op-in page where the journey begins... Where a value…


Affiliate marketing is not a business. Reality.

It’s basically a way, a model or a form of making money (monetization).

In my case, using a done for you system (the affiliate program) as the monetization and utilizing Youtube videos plus Facebook paid ads as the product.

I’ll explain more about this below.

But.

Most of you might be familiar with SEO and using websites as the product (your content) and using affiliate marketing to monetize it. Monetizing with reviews of Amazon products or Clickbank products (a marketplace selling products you can promote).

We all know who and what Amazon is…


I started in this game 10 years ago. I think it’s safe to say that anyone coming in back then probably started the same way.

With the approach…

Throwing spaghetti at the wall and hoping it’ll stick.

Let me say, now, that you need to find a business model/strategy that fits you.

Your feelings, your personality, your way of thinking. There’s so much that goes into this but let’s keep it simple.

I’m not a salesman. Don’t care to be either. But I love teaching others about what I’m learning and how I’m having success.

That teaching can be in…

Toki Tover

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